I work directly with brands, market research and digital agencies.
I am available to manage the entire project from research planning to debrief, or to support one element e.g. interviewing or moderation.
I’m a qualitative specialist and can design and facilitate a host of approaches:
- trends and competitor analysis
- consumer and b2b interviews and group discussions
- ‘in the moment’ mobile and online communities/community panels
- immersion and ethnography
- ideation and concept development workshops
- UX methods
I also mentor, coach and train people to develop and achieve their goals in the research industry and am currently completing a part time PGCE to teach in further education.